Love Charm isn't herbal-y or flora. It's more along the line of Clean Linen, but not a scent I can accurately describe. Like all of Kind and Simple candles, burns clean and doesn't cloy the senses. I buy this scent regularly and enjoy it.
I love Lily's candles. I am not and have never been a fan of florals, so I never buy floral candles. Love Charm has an clean, herbal scent to it, and like all of Kind and Simple's candles, burns clean. All I do is every other burning, check the wick. Highly recommend.